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The financial problems of several
of Washington's museums has got me thinking more about museums
than I usually do. I don't rank as a museum expert, still I suspect
I'm somewhere in the middle of the pack of those the experts
are trying to attract. I love some museums, couldn't care less
about others, and prefer to have fun on a Saturday afternoon
rather than engage in premeditated acts of somber self-education.
There are plenty of troubled
museums around the country that need more people like me. But
they don't seem to have the touch. Are museums - like daily newspapers
with their declining circulation - simply victims of changing
technology and public tastes? Will television and the Internet
damage the Louvre as well as the Washington Post? Or are museum
designers and curators simply not reacting well enough to the
changes around them?
For example, last fall I went
to see the new American Indian Museum and was sadly disappointed.
The post-modernists, it appeared, had even infiltrated the ranks
of "community curators" and created exhibits that seemed
the work of magazine cover designers. One felt endlessly trapped
in introductions to something without ever getting to the real
thing.
The verbal abstractions were
numbing, the repetition tedious, and the lack of good stories
odd, given their role in Indian culture.
Here was yet another building
filled with annoying verbiage and distracting design intended
to instruct you on how you should feel about something without
giving you a chance to actually feel it. On the other hand, a
couple of months later I went to an exhibit of Dutch art at the
National Gallery and every label told me something interesting
and useful about the painting next to it without ever being patronizing
or dully didactic and I left not only feeling good but knowing
more. The lack of pretentious abstractions and snooty adjectives
didn't hurt.
My own museum experience started
with the stuffed animals at the Smithsonian Museum of Natural
History and was later encouraged by lightning flashes and crashes
and other scientific paraphernalia at the Franklin Institute
in Philadelphia, where I learned to call such places 'muzims.'
Decades before computer games there was also a black coupe you
could get into and "drive" into the movie being shown
in front of you. You turned the wheel and braked and at the end
received a punch card that told you whether you had an accident
or not. Best of all you didn't need a license, which was, for
me, still years away.
I learned to like things that
were life sized whether they were stegasauri or steam engines.
I looked for surprises often concealed among the stodgier adult
matter. I liked being taken someplace else. . . to another land
or a another time or to outer space. Sometimes after looking
at the tigers or the baboons, I would stare at the backdrop of
the diorama and imagine myself on that same veldt with those
same creatures. Best of all, I liked the way the props all around
me helped me imagine new things.
I still do. While at an impressionist
exhibit at the Phillips Collection a friend, finished with her
tour, handed me her taped guide machine. I don't care for these
things, in part because they intrude on my reveries, but I took
the machine and went into a room of abstract paintings by Rothko.
I sat down on a bench and - staring at the huge mass of color
before me - turned on the tape machine as it talked about the
paintings downstairs. The resulting hallucinations were quite
remarkable as I blended visual expressionism with aural impressionism.
But how in the world do you justify such nonsense to a highly
skilled curator?
While serving as Washington correspondent
for the Illustrated London News, I once spent a week in the National
Air and Space Museum. It would soon become the most visited museum
in the world. Air & Space had been planned and built by engineers
instead of by museum people and it was the only such institution
in Washington that had opened three days early and a half million
dollars under budget.
As I wandered about, I began
noticing that the people who created this museum enjoyed it as
much as I did. There was a mini-exhibit about the starship Enterprise.
And there was a pie tin from the Frisbee Pie Company of Bridgeport,
CT. The legend read: "Flown upside down, the tins were not
as stable as modern plastic discs and their flights were highly
unpredictable, but they did fly." I mentioned this to the
deputy director, Melvin Zisfein. He immediately got up from his
desk, went to the closet, pulled out a Frisbee, and then commenced
to give me a pleasant lecture on the aerodynamics of the device.
Later, I asked an official something about the DC-3, one of my
favorites. He opened a big lateral file and as I looked down
at the folders I noticed some model plane kits shoved amongst
the data, waiting for someone to open them up and start building
something over lunch. Then, at the end of the week, I interviewed
the director, Noel Hinners, boldly remarking at one point that
I had found something almost childlike in the museum. He was
not bothered in the slightest but said, "There is nothing
more stultifying than being pushed into the common conception
of adulthood. If enthusiasm, hopes and dreams are associated
with childhood, I hope we never grow out of them."
I remembered thinking: what other
director of anything in Washington DC would say something like
that?
I raised another risky point.
We are taught that all art is done by artists. But in the air
and space museum I found myself feeling that I was looking at
beauty as well as technology. I asked Hinners if he had ever
thought of Air & Space as an art museum. He replied, "To
many of us, internally, airplanes and rockets - they're beautiful.
You don't look at them as pieces of metal, but as a culmination
of a challenge to do something."
And when that something is flying
through space you come eventually to the rules of nature's own
aesthetic in which all beauty has a purpose. The curator Walter
Hopps agreed, telling me that the museum had "more aesthetic
appeal to most people than most art museums do for most people.
I think there is something very atavistic about it. One of the
root themes in art is quest - exploration."
Today, the Air & Space Museum
has two thirds more visitors than the Louvre or the British Museum.
Both of the latter, incidentally, are roughly at a par with the
Smithsonian's stuffed animal museum (AKA the Museum of Natural
History) and its museum of trains, cars, and other large and
interesting things from our past (AKA the Museum of American
History).
Part of the problem today with
many museums is that their directors are trained to do things
like raise money, please major donors, express major themes,
and show how socially conscious and profound they are. They lack
the dramatic instincts of an entertainer, the good words of a
writer, or the wisdom of a photographer who knows that if a picture
is right, it doesn't even need any words.
Fortunately, I have a partial
cure, which is to create museum advisory boards of 12 year olds
- i.e. those most likely to enthuse about or get bored with exhibitions.
After all, you can only pander to faux intellectuals and sober
adults as long as you have sufficient things that are big enough,
different enough, curious enough, or enjoyable enough to entice
the 12-year-olds they have brought along or who happen to be
in the room bothering them.
It can be educational but it
must also be interesting. For example, I happily recall an 18th
century house at Strawberry Bank that had each room fitted out
for a different period of the structure's existence, ending with
a 1950s parlor complete with an early television set. History
in the house wasn't trapped in a time ghetto but took us on its
own trip as we went from room to room.
So here are some of the suggestions
for struggling museums that I would make if I were still twelve
years old and served on one of these advisory committees:
- It's not the wrapping that
counts. It's the present inside. Too much money has been blown
creating the architectural gift wrapping of museums. I don't
care what a museum looks like on the outside. After all, I'm
paying to go in, not to stand on the sidewalk. Besides, once
an architect does something, you're stuck with it. You can't
take it down from the wall and put it into storage. Spend your
money on the stuff inside.
- The interior of the building
should also work for the visitor and not the architect. Tens
of millions of dollars have been wasted making huge spaces that
just delay or confound the visitor's approach to objects and
their stories.
- The best museums are like the
best attics. Everywhere you look there's something worth looking
at.
- If you want to know how good
an exhibit is, listen to it. The best exhibits get people talking
and so the room will be noticeably louder.
- Take me somewhere. One of my
favorite museums is the Tenement Museum in New York City. From
the moment you step into the dark first floor hallway until you
leave you are carried into that building's past. The Churchill
bunker in London is the same way. Not just a visit but a voyage.
- In some house museums you wouldn't
be surprised if the former owner suddenly walked through the
pantry door; in others you might as well be in just another antique
shop. Three of my favorite house museums are right here in Washington.
In each case it is the ghosts' own contributions that make them
work: the Frederic Douglass' little shed he called his "growlery,"
the beer parlor in brewmaster Christian Heurich's mansion, the
mike for a seminal talk to the nation in Woodrow Wilson's home
along with an icebox in the kitchen standing near one of the
first refrigerators. Materials that connect the exhibits to real
experience.
- Have some big things and put
them in spaces that make them seem natural rather than captured
objects. Zoos know this and even have a name for their larger
creatures. They call them "charisimatic mammals." All
museums need charismatic objects.
- Have lots of places where you
can sit and think about what you are seeing while feeling what
it would be like to have it in your own living room. A few uncomfortable
benches in the middle of the room aren't enough.
- Have places where you can sit
and read something about what you're seeing.
- Don't have too many small things.
The eye tires of endless pots and pieces of jewelry behind glass.
- If you need to prove how culturally
sensitive you are, show it with the exhibit and not with a badly
written label.
- Don't tell me how to feel about
something. Let me discover it for myself.
- There need to be lots of stories.
Much of what we learn is by anecdote, not by carefully constructed
outline and timeline.
- Design should never interfere
with, nor replace, a good story.
- Have some buttons to push that
cause things to happen. And make sure that they work.
- Make your exhibition less like
a cathedral or a classroom and more like a fair.
If more museums were like this,
more of them might not be in a mess. |